Hasselblad adds a new ultra-wide zoom to its lineup of lenses for the X-system medium format cameras. The new XCD 20-35mm F/3.2-4.5 E is the brand’s first ultra-wide zoom and only the second zoom ...

Lens manufacturer 7Artisans seems to be readying four new autofocus prime lenses. In a roadmap image taken at IBC in ...

Meike has announced the 35mm F2.0 Full Frame Autofocus Portrait Lens for Sony E mount, Nikon Z mount, and L mount cameras.

Since 120 film is physically larger than 135, medium format cameras are larger and heavier than 35mm cameras. The larger size ...

Hasselblad is rumored to be making a big addition to its lens lineup next month. According to one trusted source, the Swedish ...

Find out more about how we test. Fixed 35mm lenses, especially those with a fast aperture, are incredibly popular with visual storytellers. They're able to shoot clean images in high contrast and ...

Hasselblad has unveiled its first 'Exclusive' zoom lens for its XCD lineup, the XCD 20-35mm f/3.2-4.5 E, designed for its ...

At IBC 2024 in Amsterdam, Blazar Lens unveiled what they are heralding as the world’s first autofocus anamorphic lenses. The ...

Hasselblad has dropped a new lens that marks two big firsts. The Hasselblad XCD 20-35E is both the company's first ever ultra ...

The Rollei 35AF is based on the classic Rollei 35 series of compact film cameras, first introduced at Photokina in 1966, and, ...

The 35mm also has rather odd swirly bokeh at wider ... However, there is plenty of potential for using the lens for stills photography as well, and the results are excellent.

Hasselblad's first ultra-wide zoom for medium format delivers a field of view equivalent to 16-27mm in full-frame terms. The ...