Adidas has sold its last pair of Yeezy sneakers and a turnaround is in sight after ending its partnership with controversial ...
The German sportswear company owns the designs, but the Yeezy trademark belongs to Kanye "Ye" West. By Evan Nicole Brown Culture Writer Following Adidas‘ highly publicized split from Kanye “Ye” West ...
It was 2013 when Adidas first struck its deal with Kanye West and, at the time, the athletics giant was still within striking distance of rival Nike. Adidas made 14.2 billion euros that year (about ...
Adidas split with Ye, formerly known as Kanye West, in October after he made a series of antisemitic comments.
The story of existing Yeezy inventory from Adidas’ previous relationship with rapper and fashion designer Ye, also known as Kanye West, continues. Despite controversy surrounding the brand, Adidas ...
While Adidas is ending the federal court case, a messy legal fight over its split with the embattled rapper is just beginning. By Bill Donahue After a whirlwind week of litigation, Adidas has abruptly ...
Adidas plans to sell remaining stocks of Yeezy sneakers from its defunct partnership with Kanye West, for at least the price it cost to make them. The firm cut ties with the rapper and fashion ...
Adidas has decided what it’s going to do with its unsold Yeezy merchandise. At an investors’ conference Thursday, Adidas CEO Bjørn Gulden said that the apparel company is going to “sell parts of this ...
When Adidas cut ties with Ye, formerly known as Kanye West, over the rapper's antisemitic remarks, the sportswear giant quickly had another problem on its hands: what to do with all of its merchandise ...
Global sportswear giant Adidas is upping the ante and going all-in on its partnership with rap mogul Kanye West with the launch of Adidas + KANYE WEST, a new YEEZY branded entity of footwear, apparel, ...
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