The new badge still features a throttle body and a crankshaft, as BMW brings Alpina in-house and prepares to launch a new ...

Over three years after BMW first announced the Alpina acquisition, the transition is finally done. Starting in 2026, BMW ...

The famous BMW tuner and builder turned in-house luxury sub-brand gets a cleaner face ...

The tuner known for luxury high-performance BMWs is now an in-house factory operation. Famed ...

Alpina Burkard Bovensiepen was born in 1965 as an automotive company but it died last year to make way for the new BMW Alpina brand in 2026 ...

BMW Alpina is now a standalone car brand, joining BMW, Mini, and Rolls-Royce.

BMW updates Alpina’s classic logo for the nose of its “exclusive new brand” ...

BMW has introduced a revamped logo for Alpina, its luxury sub-brand, featuring neutral colours, a new typeface and cleaner graphics.

The new 2023 BMW Alpina XB7 is an example of Alpina doing what it does best—making bonkers-fast versions of BMW’s most luxurious vehicles. In this case, it’s a hot version of BMW’s latest X7 SUV, or ...

BMW announced the acquisition of longtime collaborator and luxury tuner Alpina, which will be folded into the BMW Group in 2025. Antuan started out in the automotive industry the old-fashioned way, by ...

Alpina, a company that specializes in taking high-performance BMWs and adding even more performance, is takings its first shot at an SUV. The 2021 BMW Alpina XB7 is here, and for some reason the ...