Apple's mobile operating system is prized for its privacy-friendly sleek and clutter-free interface, but that could be about ...

With rumors of ads coming to Apple TV, an Apple executive has clarified that there are no such plans as of now, which means ...

Apple will reportedly bring ads to Apple Maps — much like it did with the App Store. Efforts to show advertisements to Apple Maps users have supposedly picked up pace within the company. Apple will ...

Apple has hired away an advertising executive from NBCUniversal, as it continues to build out its rumored video ad business for Apple TV+. Apple has been rumored to be adding advertising to Apple TV+ ...

Apple TV has "no plans" to launch an ad-supported streaming tier for the platform, according to Apple's head of services Eddy ...

Apple is another kind of business. Unlike Netflix, it has a much broader-based business with its services and devices. And it is not prone to any wild swings in quarterly financial results.

In 2022, Mark Gurman warned that Apple was considering putting advertisements in Apple Maps (and in other areas of the iPhone), but that ultimately didn’t happen. Now it looks like Apple is revisiting ...

While competitors like Netflix or Prime are increasingly relying on TV spots, Apple does not want to do that. That's what service boss Eddy Cue says.

Apple has started directly selling ads shown in the Apple News app, according to Axios. The report said that Apple News publishers will receive a 70% cut of the revenue from ads sold by Apple within ...

Apple is planning on harnessing the power of artificial intelligence to buy and place ads in its App Store, similar to how Google's Performance Max and Meta's Advantage+ platforms work. The company ...

Apple TV+ is available to stream for free on January 4 and 5. Apple is offering the promotion for the first time. Viewers are only required to provide an email address to watch. How much TV can you ...