Add Yahoo as a preferred source to see more of our stories on Google. Budweiser cans sold on a shelf. - yarrbush/Shutterstock Whether it's Jack Daniel's' square bottles or Jägermeister's famed deer ...

In addition to the regulatory requirements imposed on beer labels, as discussed in the Anatomy of a Beer Label: Part I on COLAs, and the intellectual property protection offered by trademarks, as ...

Add Yahoo as a preferred source to see more of our stories on Google. Hands clink beer glasses together. - taka1022/Shutterstock Drinking beer entails more than simply achieving a buzz; there are ...

This excerpt is from Joshua M. Bernstein’s Drink Better Beer, which is available now. As America closes in on being home to 8,000 breweries, beer labels are becoming more and more important as a way ...

Video editor Trevor Carmick is receiving all sorts of attention for his new side project called Beer Labels in Motion, a collection of beer labels cleverly animated in GIF format. Carmick was inspired ...

CNBC's search for the most loved label of the year is back! In recent years, we set out to find America's most loved labels and Troegs Independent Brewing Nugget Nectar and Newburgh Brewing Co.'s ...

“I have a theory that most of design, in general, is the creation of affection,” says Milton Glaser, the 84-year-old graphic-design legend, who created the I ♥ NY logo. When it comes to craft beer, ...

In the end there was no denying Betsy the purple cow. After two weeks and thousands of votes, Newburgh Brewing Co.'s Cream Ale beer label was crowned the 2015 winner of CNBC's Most Loved Label ...

Whether it's Jack Daniel's' square bottles or Jägermeister's famed deer logo, packaging plays a major role in alcohol marketing. Such immediate discernibility applies to beers, too. Take Budweiser's ...