The inevitable has happened: Ads on Google Search's AI Mode are here (Update: It's a test)

Google Search AI Mode users are starting to see ads appear in results. These ads are shown as sponsored content.
Business Insider

Google's share of the search ad market could drop below 50% for the first time in a decade as AI search engines boom

Google is facing new competition in the advertising market as AI transforms the industry. Google's search ad market share in the US could fall below 50% for the first time in a decade. Perplexity AI, ...
Business Insider

Get ready for more ads in Google's AI search answers

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The New York Times

When Google Altered Its Ad Rules, Charities Paid the Price

After the search giant welcomed more ads from small rivals like Ask.com, Google ad costs for some nonprofits ballooned. By Nico Grant Nico Grant reports on Google and its related companies from San ...