Crocs brand-new Hello Kitty and Friends designs ahead of an official Sanrio collection coming soon this spring.

Last year, some Sanrio superfans arrived with the sunrise to wait in line for 10th anniversary merch and treats.

The North American division of smart partnered with Sanrio to offer vehicle wraps featuring Hello Kitty for the smart fortwo, the car brand announced today. Vehicle owners can now order Hello Kitty ...

Hello Kitty designer Yuko Yamaguchi reveals how she took the character from obscurity to global fame through fan feedback and ...

The collaboration aims to revitalize regional communities in western Japan. The livery will be decorated in pink ribbons and Hello Kitty’s signature bow. (Source: West Japan Railway Company/Sanrio Co.

Featuring exclusive merchandise, the limited-time pop-up will run daily from May 28 to Jun 14.

TOKYO--Hello Kitty turns 50 on Friday. Befitting a pop icon at midlife, the bubble-headed, bow-wearing character's fictional ...

It’s been said that the management of an identity is as important as its creation. It’s hard to say how much of Hello Kitty’s success is due to the personality manifest in its character, and how much ...

Sadly, after eight years of service, the Hello Kitty Shinkansen will cease operations on Sunday May 17 2026. To celebrate its ...

Hello Kitty is all grown up. The docile little creature with red bow and yellow button nose turns 35 today. And just look at her now! At her inception in the 1970s, few could have known that the cute ...