Malcolm Gladwell once said, “Writing is not the time-consuming part. It’s knowing what to write about.” This rings true long before you ever put pen to paper—or fingers to keyboard in our case!

Surprise! My previous article here on Forbes.com – “If You Want To Be A Writer, Start Writing” – must have had a global appeal, as I’m still seeing the viewership numbers and emails pile up, from ...

Marketers are spoiled for choice when it comes to great sources of content. We now have more tools (hello, ChatGPT!) and job boards than ever, making it even easier to find writers and create content.