Acxiom®, the connected data and technology foundation for the world’s leading companies, enhances Real ID for connecting data and activation across the brands’ marketing ecosystem.

Built on years of innovation, the Prove Identity Graph connects verified humans with tokenized representations of their national IDs, devices, authentication keys, and identifiers – creating a unified ...

Identity management for cybersecurity is inherently a complex graph problem due to the vast, dynamic, and interconnected nature of modern IT environments. The Fast Company Executive Board is a private ...

Brad Fitzpatrick, one of the creators of OpenID, has a paper on the social graph problem that posits an open social graph that records public data about relationships as the basis for other social ...

When you lose something important, you want to get it back. That’s the human instinct driving the conversation around signal loss. Marketers rightly feel an urgency to get back to a higher level of ...

Following the trend of other ad-technology and media measurement companies, Nielsen is starting up its own identity graph product -- an ID resolution system -- for cross-media measurement. The trend ...

Data plays an integral role in the success of a marketing campaign. Without data, it's impossible to understand what your customers want or how they interact with your brand online. Modern businesses ...

Add Yahoo as a preferred source to see more of our stories on Google. TransUnion logo on phone. TransUnion said it has improved its identity graph by integrating data from real-time analytics provider ...

Major leap in the integration of TransUnion and Neustar marketing capabilities allows company to deliver more accurate identity resolution and demographic enrichment CHICAGO, Jan. 04, 2024 (GLOBE ...