As Apple hits 50 years old, AppleInsider recounts the pivotal role of each of its CEOs, starting with the very first one, Michael Scott. He made bold choices, but he made them badly. So a CEO was ...
John Sculley (right), then CEO of Apple, poses with Steve Jobs (left) at the annual Apple computer show in 1984. Jobs would take up the helm in 1997. Photo by Cap Carpenter/MediaNews Group/The Mercury ...
Neither of Apple's first two CEOs are particularly remembered next to the likes of Steve Jobs, John Sculley, or Tim Cook, yet Mike Markkula, Apple's second CEO, certainly should be. Michael Scott was ...
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