QR codes are becoming an increasingly popular way to market your business. They are a great way to connect with customers who may not have the time or inclination to visit your website. Small business ...

Business leaders recognize the value of handshakes and face-to-face conversations, as nearly 80% of event organizers identify in-person events as their organization’s most impactful marketing channel.

Ensure your QR systems are integrated with the rest of your tech stack. Location-based content is only as useful as the data ...

Nowadays, business owners and founders could easily find themselves drifting when thinking of what a new offering might consist of and how they might market it. Then there’s the wondering of how they ...

Traditional advertising often relies on memorization. Modern QR code marketing turns a regular advertising medium into a point of interaction with the brand. A poster, packaging, window display, print ...

PostcardMania, the $119 million marketing technology firm with over 390 staff, has chosen to expand their flagship multichannel marketing campaign, Everywhere Small Business, by adding variable QR ...

In this episode of Adspeak by ADWEEK, host Ryan Joe sits down with Matty Beckerman, founder and CEO of IRCode, to explore how image recognition technology is transforming the future of marketing ...

MIAMI--(BUSINESS WIRE)--uQR.me, a free dynamic QR code generator site created by Mobile Leaves, today announced the official release of its QR Code statistics. The free service draws on a database of ...

QR Codes are no longer something people “try.” They’re something people use every day, whether it’s scanning a restaurant menu, checking product details, getting a discount, or making a quick payment.

Events can be marketing opportunities for your business and brand. One marketing tactic that is commonly used at events or to share information with a target audience is a Quick Response (QR) code.

QR codes have gone through the hype cycle of inflated expectations followed by sinking disillusionment that occasionally comes with innovation. The black-and-white labels once were touted for their ...

Masahiro Hara could have charged royalties on every single scan, but he filed the patent away instead.