Gucci has officially entered the metaverse with the opening of Gucci Town, a permanent space hosted on Roblox. The luxury house describes the project as a “dynamic destination” in which users ...

Gucci is raising the curtain on Gucci Town, a virtual piazza in the landscape of Roblox. Gucci Town is a permanent destination that interacts with the codes of the house and expresses creative ...

Gucci Town is a Roblox digital location intended for those exploring the unexpected. It's an experience or a place to learn more about Gucci and its history, as well as Alessandro Michele's ...

The Roblox game Gucci Town is a life simulator game created by Gucci Town. If you are looking for the latest 'Gucci Town' codes, then you have come to the right place.

Gucci has opened a persistent digital space on Roblox, per a press release shared with Marketing Dive. Previously, the luxury brand opened the Gucci Garden in Roblox in May 2021. A virtual piazza, ...

Fashion brand Gucci is making its presence in Roblox more permanent, with a virtual space called Gucci Town that’s available now.

Miley Cyrus is the latest celebrity to join the metaverse. As the face of the Gucci’s Flora Gorgeous Jasmine fragrance, the singer is making her debut in Roblox’s Gucci Town as the platform ...

A growing number of brands have turned to Roblox as a gateway into the metaverse. Here are five recent activations that stand out.

Its new permanent space on Roblox is called Gucci Town and it focuses on a circular virtual piazza surrounded by various buildings and spaces that encourage interactivity.

Gucci has opened a persistent digital space on Roblox, per a press release shared with sister publication Marketing Dive. Previously, the luxury brand opened the Gucci Garden in Roblox in May 2021.