Makeup tutorials are the latest frontier of the culture war — just take it from TikTok. “Republican makeup” and “MAGA makeup” have emerged as popular search terms on the app, with some users racking ...

TikTok beauty trends often inspire and invite users to try the newest hair hack or the buzziest skin-care ingredient. But the latest beauty trend to go viral doesn't want us to follow a tutorial. No, ...

Forbes contributors publish independent expert analyses and insights. Leslie Katz covers the intersection of culture, science and tech. Moo Deng, the viral baby pygmy hippo, has inspired memes, ...

She’s a beauty girl, just like her mom. Victoria Beckham’s 13-year-old daughter Harper is dabbling in the makeup world — despite her parents’ previous disapproval. The former Spice Girls member took ...

Who needs a UV Index of 10 when you can fake a sun-kissed glow at home? That’s what the TikTok-viral “toasty makeup” trend is all about — think bronzed skin, golden highlights, and lived-in eyeliner ...

In recent years, TikTok has transformed how we share stories and connect with others, often serving as a space for creativity and emotional expression. Makeup and skincare tutorials, once solely about ...

Whether you’re searching for holiday makeup inspiration or casually scrolling TikTok or Instagram, you’ve likely noticed the internet can’t get enough of the looks created by celebrity makeup artist ...

YouTube tutorials were in their prime (looking at you, Manny MUA and Jaclyn Hill), and beauty-obsessed Millennials spent hours replicating the heavy-handed glam that came to be known as “Instagram ...