When it comes to trends, social media plays a crucial role. A lot can happen there in a year, and viral dances, challenges, and songs quickly replace one another. What were the most important trends ...

Reels are bringing old songs back to life. Iconic songs, once popular in their own time, are being rediscovered by Gen Z and going viral. But while they are getting a lot of love, perhaps not much is ...

Forget random tracks, this Navratri, Instagram reels are all about Bollywood magic. Peppy classics like Dholida (Remix), Nagada Sang Dhol, and Chogada are lighting up reels everywhere. Perfect for ...

Instagram Reels have fundamentally transformed short-form video consumption patterns, generating over 200 billion plays monthly and capturing 30% of all Instagram engagement since their 2020 debut.

November 2025 was packed with viral moments, from India’s historic women’s cricket World Cup win to bizarre Gen Alpha slang ...

The iconic hookline “I woke up in a new Bugatti” from Ace Hood’s 2013 song, Bugatti, has taken the internet by storm, but this time, it’s less hip-hop and more shenanigans. In the latest trend, ...

Songs that barely get radio play are suddenly exploding on Instagram reels becoming overnight favourites at cafes, weddings, and beach parties. While artistes enjoy the surge in popularity, an ...