UK privacy watchdog silent as Google flicks off critique that its Topics API fails to reform ad-tracking ...

Whether deployed as SaaS or on-premises, the API Sandbox offers a turnkey environment that accelerates development and enhances collaboration without the usual operational complexities.

Google is still aiming to enable an opt-in testing mode that will allow advertisers to experiment with the Sandbox tools without cookies by late 2023 and to turn off third-party cookies for 1 ...

Google announced it is testing out Topics API, which will replace FLoC as its primary method to substitute third-party cookies.

As such, concerns around the Topics API, such as the limited pool of topics available at launch, may also be relevant to advertising in Google’s mobile ecosystem as well.

How it works To enable Sandbox campaigns, Optable integrated Chrome’s Protected Audiences API for targeting and its Attribution API for measurement. Advertisers can build targetable audiences within ...

Google is deep into testing a new set of APIs (including some you may have heard of, like Fledge or Topics API) that it claims can strike a balance between preserving privacy and continuing to ...

If you are a big Google AdWords API user and you have been messing around in the API's Sandbox yesterday or today, you may have been experiencing some issues. Many API users are reporting weird ...

Radius noted that with API banking it is expanding its banking-as-a-service (BaaS) digital platform by offering commercial clients technology to help facilitate corporate banking needs.