While silk presses and keratin treatments have been go-to options for women looking to straighten their hair, some are turning their attention to the more permanent solution of Japanese hair ...

Japanese hair straightening, AKA “thermal reconditioning treatment,” videos have been popping up across my social media timelines, but what is it exactly? The end results look similar to a relaxer, ...

Hair botox has become one of the most talked-about hair treatments online, popping up across salons, TikTok routines, and ...

Which straightening brush is best? If you have frizzy hair or simply want your hair to be smoother and straighter, there’s a simple solution. Hair-straightening brushes are a damage-free, efficient ...