You're dancing in a club world when someone opens a portal right in front of you. You can't avoid stepping into it, and ...

WSJ Buy Side is The Wall Street Journal’s research and commerce team. Our commerce content is distinct from our newsroom coverage. We earn a commission from some links in our articles. Learn more.

Laurie Sepulveda is a staff writer covering investing and personal finance for Forbes Advisor, where she writes about portfolio strategy, investment research and financial markets. She has a decade of ...