In Nike's latest golf Christmas ad, they recognize Scottie Scheffler, who is currently the world's top player.

As usual, the annual British Arrows Awards offer up a series of eye-popping commercials that either warm or break your heart, ...

As usual, the annual British Arrows Awards offer up a series of eye-popping commercials that either warm or break your heart, delight your senses and baffle your brain. And this year, a face familiar ...

Senior Lecturer in Creative Writing and English Literature, York St John University The John Lewis Christmas advert has become as much a part of the festive season as tinsel and crackers. These ...

Amazon is the latest of the big ad-supported streamers to lay claim to what it portrays as a growing audience — even though the numbers aren’t vetted by standard measurement services. The digital ...

Apple TV is about to wrap its best year ever, and in the latest Screen International, Eddy Cue and more talk the streamer’s 2026 pipeline, ad-supported plans, film strategy, and more. Eddy Cue and ...

The tech executive appeared to dismiss the long-rumored moves in an interview with Screen International. By Alex Weprin Senior Editor Amid all the chatter surrounding the future of Warner Bros.

After spending much of the year sloping steadily downward from a January peak, TV drug ad spending picked up in a major way last month. The combined outlay for the top 10 brands in October weighed in ...

As it wraps its third year in the ad business, Netflix is switching to a new metric to capture viewership on its ad-supported tier. The streaming giant said Wednesday it now reaches more than 190 ...

The AI revolution is well underway, and as the world moves to try an keep up, there is headline after headline about mass layoffs related to the tech, and institutions sounding the alarm on AI’s ...

Google today released its first TV ad — for Search’s AI Mode — created entirely with generative AI (Veo 3). The “Quick Getaway” depicted here is a play on both escaping the scene (specifically, flying ...