We asked industry voices if PR agencies are still just amplifiers, or if they’re taking a front-row seat in shaping ...

Phillipa Harrison joins RAKTDA as CEO effective immediatel. She was formerly the Managing Director of Tourism Australia.

The promotions come as HAVAS Middle East aims to evolve into a fully integrated communications network across the region.

The WonderWomen of WonderEight share what it means to be a woman in advertising. Turns out, it’s more powerful than we ...

The Manchester City video series combines Omar Marmoush’s Premier League Goal of the Season with Etihad destinations.

PromptZero is a simple, copy-paste AI prompt engineered to reduce the carbon emissions of language models such as ChatGPT, ...

Most recently, Campaign Middle East reported on the first-ever branded residential project by BRABUS – the German performance ...

Flowwow and Admitad reveal Back-to-School 2025 insights on UAE family spending behaviour, from rising mobile use to gifting ...

Impact BBDO's Rani Amayri shares his thoughts on how Arabic copy can evolve to resonate better with audiences in the Middle East.

Estithmar Holding's Marwan Dimas talks to Campaign Middle East about the rise of branded residences in Baghdad.

Apparel Group has launched its back-to-school campaign in the UAE and the wider GCC, inviting students at school and ...

Salesforce’s Bianca Zenkel shares how organisations can embrace agentic AI in marketing to deliver more personalised ...