Southwest Airlines Implements Major Change to Signature Offering originally appeared on Parade. It’s the end of an era at ...

Elliott Management is driving Southwest's transformation with revenue updates, seat selection, and cost changes to boost ...

Southwest Airlines' transition to assigned seating follows recent policy changes including the end of their bags fly free ...

The airline announced Monday that its new assigned seating will be available at the time of booking for flights beginning on ...

Southwest Airlines passengers will get assigned seats for the first time, marking a major shift in the carrier’s business model.

Say goodbye to setting an alarm to get your best possible spot in a Southwest Airlines boarding line.Southwest's open seating ...

Southwest Airlines will retire its decades-old open seating policy and begin assigning seats in advance. The familiar A, B ...

Flying the same sky doesn't mean the same rules apply, especially when it comes to carry-on luggage. With the summer travel ...