Cracker Barrel's stock regained some ground later in the trading session, rising from an intraday low of $50.27 to close at ...

Welcome to The Hill’s Business & Economy newsletter{beacon} Business & Economy Business & Economy   The Big Story Cracker ...

Cracker Barrel has been working on a wider rebrand for some time. Beyond a new logo, that’s included remodeling its ...

After nearly 50 years in business, Southern country-themed restaurant Cracker Barrel has changed its logo, prompting the MAGA ...

Cracker Barrel has faced backlash for its new logo, which removes the old man and barrel, as customers and social media users ...

Bloomberg journalists discuss today's biggest winners and losers in the stock market. Listen for analysis on the companies ...

When people love a brand, they don’t always like change,’ a branding expert says, after the change sparks more than 558,000 ...

For the first time in 48 years Cracker Barrel's new logo will stand alone in text. The change is part of the company’s “All ...

SAN FRANCISCO (AP) — Elon Musk’s X has reached a tentative settlement with former employees of the company then known as ...

Cracker Barrel said its new logo is aimed at creating "an enhanced brand look and feel." Some customers aren't happy.

Cracker Barrel CEO Julie Masino talks tariffs, value on the restaurant menu and the response to the newly redesigned stores, ...

Customer backlash drove Cracker Barrel's worst five-day stock decline since February following a logo redesign and sweeping ...