The campaign for the brand's first color cosmetics collection, debuting in China on Wednesday, will feature Hoyeon.

With the launch of La Beauté, Louis Vuitton embarks on a new chapter, expanding its iconic universe into the world of luxury cosmetics. The debut collection introduces lipsticks, lip balms, and eyeshadows,

Louis Vuitton's new makeup line, with Pat McGrath as creative director, is officially here. Here's a review of the collection, plus