News

Every month, Campaign Middle East selects a collection of ‘Work’ to display in its monthly issue. These are the picks for ...
We asked industry voices if PR agencies are still just amplifiers, or if they’re taking a front-row seat in shaping ...
Phillipa Harrison joins RAKTDA as CEO effective immediatel. She was formerly the Managing Director of Tourism Australia.
The WonderWomen of WonderEight share what it means to be a woman in advertising. Turns out, it’s more powerful than we ...
The agreement between Diriyah Company and SRMG aims to set the stage for closer cooperation in media, marketing, and cultural ...
PromptZero is a simple, copy-paste AI prompt engineered to reduce the carbon emissions of language models such as ChatGPT, ...
The promotions come as HAVAS Middle East aims to evolve into a fully integrated communications network across the region.
The Manchester City video series combines Omar Marmoush’s Premier League Goal of the Season with Etihad destinations.
Estithmar Holding's Marwan Dimas talks to Campaign Middle East about the rise of branded residences in Baghdad.
Flowwow and Admitad reveal Back-to-School 2025 insights on UAE family spending behaviour, from rising mobile use to gifting ...
Ahmad Numan from RAKEZ on going beyond B2B marketing to human-to-human (H2H) marketing to being a long-term growth partner ...
Salesforce’s Bianca Zenkel shares how organisations can embrace agentic AI in marketing to deliver more personalised ...