Industry observers say the initial rates are likely to increase further once the league commences with major advertisers ...

The Good Glamm Group has reportedly sold its media unit ScoopWhoop to Wubba Lubba Dub Dub for Rs 20 crore in an all-cash deal ...

Tanmay Prusty has been appointed as the Chief Marketing Officer of Crompton Greaves Consumer Electricals, as per media ...

Creative consumer insight expert Aneesha Mukhopadhaya has joined Netflix India as its Consumer Insights Lead. With over 15 ...

Along with marketing and advertising giants launching subsidiaries for the influencer segment, industry players say agencies ...

Personalisation is transforming the way brands engage with consumers, redefining the future of brand awareness campaigns. In ...

With over 70 brands associating with the league this year, WPL is fast growing into a viable option for advertisers who find ...

Industry insiders believe that broadcaster exits, lack of genre-hopping and disqualification of R1 bucket are responsible for ...

Addressing concerns about younger audiences moving away from television, Vaz pointed out India’s unique media consumption ...

The ministry tells Standing Committee on Communications and Information Technology that while certain provisions exist under ...

Proposed guidelines may require influencers to rate their content and include disclaimers, according to media reports ...

Shah Rukh Khan’s journey—marked by passion, resilience and greatness —resonates deeply with Elan Group’s vision, the company ...