Under the mandate, the agency is expected to manage all PR, digital, events and integrated communications efforts for the ...

The campaign used an AI tool to generate customised itineraries, hyper-realistic visuals and a video featuring Ayushmann Khurrana delivering tailored recommendations.

Along with the fine, the company has been ordered to withdraw the misleading ads immediately and refund the promised Rs 50 in ...

The update adds a conversational editing tool to the photo editor, while C2PA Content Credentials provide transparency about how images were captured or edited.

The former employee alleges that Meta inflated the performance of Shops ads by exaggerating the return on ad spend (ROAS) of Shops ads by 17–19%.

The new Online Gaming Bill 2025 drew a sharp line between esports and money-based games, granting legitimacy to the former while banning the latter with tough penalties.

MG Motor’s Udit Malhotra talks about marketing India’s EV category through hyperlocal campaigns, consumer-led storytelling, and personalised strategies.

The J7 is expected to focus on AI-driven innovation, new media solutions, and tech-integrated marketing tools with plans to ...

With over three decades of experience, Poitou most recently led the Digital and Technology Services practice at Alvarez & ...

Titled 'Stories of Words and Phrases,' Chattopadhyay brings together stories of more than 50 words and phrases, tracing their roots, aiming to make etymology accessible.

As part of this report, findings showcased how the right platform, format, and creative, can drive substantial gains in brand ...

The brand revamp, including a redesigned logo, updated visual identity and new packaging, is intended to improve recall and ...