How Meta’s Reels became a $50 billion business - MSN
Once a TikTok wannabe, Instagram’s video feature is now a hit with users and advertisers. Can it make the leap to television?
How Meta's Reels became a hit, with a $50B+ annual run rate ...
20 hours ago · How Meta's Reels became a hit, with a $50B+ annual run rate; Sensor Tower: users spend 27 minutes/day on Instagram Reels, 21 on YouTube Shorts, and 44 on TikTok
How Meta's Reels became a hit, with a $50B+ annual run rate ...
1 day ago · Meghan Bobrowsky / Wall Street Journal: How Meta's Reels became a hit, with a $50B+ annual run rate; Sensor Tower: users spend 27 minutes/day on Instagram Reels, 21 on YouTube …
The State of Social Media: Who's Winning Between Instagram ...
Jun 11, 2025 · TheWrap, using new Sensor Tower data, looks at how dominant social platforms like Instagram and TikTok compare, as well as new apps to watch.
META and SNAP Q1 2024 Advertising Trends and Earnings Results
Sensor Tower data shows that Reels now dominates user time spent on Instagram, contributing significantly to strong engagement growth. The looming TikTok ban could drive more traffic, …
Report Looks at Key App Trends, Including the Shifting Social ...
Jan 23, 2025 · Sensor Tower has published its latest “State of Mobile” report, which provides an overview of key app usage trends and shifts, which could help to inform your strategic approach.
How Instagram Got Its Mojo Back - Business Insider
Mar 19, 2024 · It's possible that now that Instagram has managed to claw its way back past TikTok, it'll have to face the final boss: competition against real, screen-free life.