16K views · 221 reactions | Check out this underwater shot of the Brand New Berkley Powerbait Nessie! - Berkley’s new soft bodied glide bait design allows anglers to skip, slide, and cast this bait into uncharted water. The Nessie will be released at ICAST this week in Orlando Florida. | Dave Mercer's Facts of Fishing | Facebook
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Technology is in the details. Get ready for the new Berkley® products coming next month. | Berkley Fishing
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8.3K views · 221 reactions | Berkley PowerBait first came to market more than 25 years ago. Since that time we have offered countless shapes and colors that attract fish while the formula keeps them holding on longer than any other product. What most don't know is that we also continue to improve upon the formula. At Berkley we are never happy with "good enough" because we are first and foremost anglers ourselves. | Berkley Fishing | Facebook
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131K views · 120 reactions | We added scent to our revolutionary bait to bring you the new PowerBait® MaxScent, which catches 45% more fish. Check out this video to learn more. | Berkley Fishing | Facebook
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Your Fish. Our Science. Put your trust behind baits driven by science, experience, and countless hours of testing. We’ve done the science, now you catch the fish. | Berkley Fishing
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Berkley scientists know what a walleye wants. They've studied fish bait preferences for years, fine-tuning the optimal amount of roll and flash to create a bait with action that no fish can resist. Introducing the Hit Stick, Berkley's groundbreaking minnow bait that's scientifically proven in the lab and on the water to catch more fish. What are you waiting for? Get yours today. | Berkley Fishing
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